1-bedroom flat in Villers-sur-Mer, near the sea
250 to 800 m from the shore5.14%net of fees, per year
Range 3.31% to 6.97%
- Median price (recorded sales)
- €114,000
- Estimated income net of fees
- €5,859 per year
- DVF sales analysed
- 149
Normandy · Calvados
The Côte Fleurie, from Honfleur to Cabourg.
Deauville, Trouville, Honfleur, Cabourg, Houlgate, Villers, and all the towns in between, inland too. Primo Conciergerie already manages rentals there, and Primo Patrimoine supports you on the ground at every step of your project. Our study covers 11 towns, 1,253 listings and 3,242 recorded sales.
Our full study covers these 11 towns. The simulator goes further: it covers 90 coastal and hinterland towns, up to about 20 km from Deauville. 8 towns have their own data, and the other villages are grouped into 10 sectors.
DeauvilleTrouville-sur-MerTourgévilleVillers-sur-MerBlonville-sur-MerBénerville-sur-MerHonfleurCabourgHoulgateSaint-ArnoultÉquemauville
Direct data and sectors (90 towns)
Direct data: Pont-l'Évêque, Villerville, Beuzeville, Touques, Dives-sur-Mer, Varaville (Le Hôme), Merville-Franceville-Plage, Dozulé.
- Pont-l'Évêque area: Reux, Saint-Étienne-la-Thillaye, Surville, Pierrefitte-en-Auge, Saint-Hymer, Manneville-la-Pipard, Tourville-en-Auge, Drubec, Clarbec
- Côte de Grâce: Pennedepie, Cricquebœuf
- Honfleur hinterland: Ablon, Barneville-la-Bertran, Fourneville, Genneville, Gonneville-sur-Honfleur, La Rivière-Saint-Sauveur, Quetteville, Le Theil-en-Auge, Saint-André-d'Hébertot, Saint-Benoît-d'Hébertot, Vieux-Bourg
- Beuzeville area (Eure): Fiquefleur-Équainville, Manneville-la-Raoult
- Saint-Gatien plateau & lower Touques valley: Saint-Gatien-des-Bois, Canapville, Bonneville-sur-Touques, Saint-Martin-aux-Chartrains, Vauville, Glanville, Englesqueville-en-Auge
- Calonne valley & Blangy area: Blangy-le-Château, Le Mesnil-sur-Blangy, Le Breuil-en-Auge, Le Fournet, Fierville-les-Parcs, Formentin, Le Torquesne, Saint-Julien-sur-Calonne, Les Authieux-sur-Calonne, Bonnebosq, Valsemé
- Beaumont-en-Auge plateau: Beaumont-en-Auge, Saint-Pierre-Azif, Saint-Vaast-en-Auge, Bourgeauville, Branville, Annebault, Auvillars, Danestal, Repentigny, La Roque-Baignard, Léaupartie, Cresseveuille, Heuland, Beaufour-Druval
- Vaches Noires cliffs: Auberville, Gonneville-sur-Mer
- Dives & Orne estuary: Sallenelles
- Dozulé & Beuvron area: Angerville, Douville-en-Auge, Grangues, Périers-en-Auge, Brucourt, Goustranville, Putot-en-Auge, Cricqueville-en-Auge, Beuvron-en-Auge, Rumesnil, Saint-Jouin, Saint-Léger-Dubosq
Prices: 2024 and 2025 DVF sales for the town (at least 8 sales per type), otherwise the sector median; tourist-residence units excluded. Income: per-type figures of the reference town in the 19/10/2026 study, adjusted to the last 12 months of PriceLabs occupancy (never above the reference). Data as of 1 November 2026.
Real figures
Yield examples on the Côte Fleurie
Net of fees means what comes back to you once platform commissions, Primo management, cleaning, linen and consumables are paid. Your own taxes and property costs (service charges, property tax, energy, insurance) are not deducted: they remain outside our scope.
1-bedroom flat in Cabourg
> 800 m from the shore6.37%net of fees, per year
Range 4.08% to 8.65%
- Median price (recorded sales)
- €118,150
- Estimated income net of fees
- €7,522 per year
- DVF sales analysed
- 70
Studio in Trouville, near the sea
250 to 800 m from the shore5.22%net of fees, per year
Range 4.33% to 6.11%
- Median price (recorded sales)
- €125,000
- Estimated income net of fees
- €6,528 per year
- DVF sales analysed
- 77
Seafront studio in Deauville
≤ 250 m from the shore6.00%net of fees, per year
Range 4.26% to 7.74%
- Median price (recorded sales)
- €161,050
- Estimated income net of fees
- €9,666 per year
- DVF sales analysed
- 14 · limited sample
2-bedroom flat in Honfleur
> 800 m from the shore6.48%net of fees, per year
Range 4.30% to 8.65%
- Median price (recorded sales)
- €180,000
- Estimated income net of fees
- €11,657 per year
- DVF sales analysed
- 38
House in Deauville, near the sea
250 to 800 m from the shore · 128 m² median2.99%net of fees, per year
Range 2.23% to 3.76%
- Median price (recorded sales)
- €900,000
- Estimated income net of fees
- €26,946 per year
- DVF sales analysed
- 37
Estimates as of 19/10/2026, before your personal weeks. Price: median of 2024 and 2025 DVF recorded sales for the segment (excluding notary fees and managed / tourist-residence units). Income net of fees: estimated short-term rental revenue (PriceLabs, AirDNA) after platform fees (18.5%), cleaning, linen and consumables, and Primo management fee (25% incl. VAT). Excludes the owner's taxes and costs (service charges, property tax, energy, insurance, financing). Non-binding, no income guarantee. See the method
Investing in Deauville, Trouville, Honfleur and Cabourg
For each town, we have gathered our study figures and the local rules, with a simulator already set to that town.
Simulator · Côte Fleurie
How much would your weekend home earn?
Answer four questions about your project and the property. You will see straight away what it could earn you, net of fees.
Tell us about the property, and the simulation appears here.
Get your detailed study
We email you the detailed study, with gross and net income, estimated occupancy and a comparison with the local market.
Indicative estimate from our 19/10/2026 study, non-binding, no income guarantee. Method
Holiday lets: the rules, town by town
A second home that you use part of the year and let the rest of the time is not a main residence, so the rules below apply. We checked them on 1 November 2026 against official texts.
- Honfleur: a private owner may let for up to 6 years (3-year authorisation renewable once), without compensation; companies fall under a compensation scheme. Honfleur rules, 23/02/2026
- Deauville: change-of-use authorisation from the first night, without compensation, for an individual owner, valid 3 years then renewed by a new application. Deauville rules (2021)
- Trouville-sur-Mer: authorisation from the first night, without compensation, valid 3 years, open to individuals and, since 30/06/2025, to companies. Trouville-sur-Mer rules, 30/06/2025
- Villers-sur-Mer and Houlgate: declaration of the holiday let at the town hall; no change-of-use rules found to date. Villers-sur-Mer · Houlgate
- Cabourg, Blonville-sur-Mer, Bénerville-sur-Mer, Tourgéville and other towns: rules to be confirmed with the town hall; no change-of-use rules found; classified as tourist and high-pressure areas (decree of 22/12/2025).
- Everywhere: holiday lets must be registered, and an energy rating (DPE) of A to E is required for a change of use. service-public.gouv.fr
We are happy to go through it with you in a meeting. This summary does not replace legal advice, and rules may change. Always check with the town hall before buying.
Let's talk about your project
Thinking about a second home, found a listing you like, or have a property to entrust? Leave us your details and we will call you back. You can also call our Deauville team directly.
+33 2 14 74 84 21Côte Fleurie team · Primo Conciergerie